Friday 29 July 2011

Select a Nigerian medium and examining the types of media convergence that work in the medium from the seven types of convergence identified Berger.

Online Journalism assignment
Select a Nigerian medium and examining the types of media convergence that work in the medium from the seven types of convergence identified Berger.

TELL MAGAZINE
Before the advent of internet, the media- the television, radio and newspapers or magazines were chiefly the main means for accessing news and entertainment. However, through the help of internet, all the three mediums can be suitably converged into one, and everybody all over the world can read news on the Internet. They can also watch videos, television shows, listen to music, and download and upload pictures, music and videos.
Meanwhile, without mentioning Berger (2008: 168) identifies seven types of convergence, we can’t discuss media convergence, and they are:
1. Corporate convergence (as in joint ventures) between telecom and media companies
2. The branching out of a traditional print corporation into Internet publishing, audio/video or mobile
3. Reverse publishing from web to print
4. Production processes where content is coordinated or shared.
5. The convergence of skills set of previously segregated specialist media practitioners- whether reporter, news editor, or production personnel
6. Convergence of media consumer devices e.g. camera cell phones, computers being used to watch video broadcasts.
7. The coming together of producer and consumer functions - the audience generating media (content).

TELL as the first and one of the strongest Nigerian magazines doesn’t have a corporate convergence with any telecommunication company due to the fact that this type of media convergence does not exist in Nigeria.
However, The branching out of a traditional print corporation into Internet publishing, audio/video or mobile which is the second type of media convergence was adopted by Tell by uploading their weekly publication on their news site (www.tellng.com) to make the magazine accessible to their readers anywhere in the world with the help of internet either on phone or computer. So, those that don’t have access to hardcopy will get the softcopy from the magazine website.
Also, TELL magazine publish from the web into print because they don’t have correspondent outside the country so they download important international stories and pictures from foreign sites like reuters.com, Bloomberg.com and so on.
Likewise, the convergence of skills set of previously segregated specialist practitioners is obtainable in TELL magazine as a reporter can as well execute the role of a photo journalist by taking pictures from events. But unlike Next newspaper, TELL doesn’t have a video broadcasts on it site.
Also, the coming together of producer and consumer functions - the audience generating media (content) is obtainable in Leadership newspaper as readers’ opinions on articles, opinions or features are welcome often published as reactions.

REFERENCES
google.com, the free encyclopedia
Secrets of multimedia and online journalism, by Qasim Akinreti and Mudathir Ganiyu.

A Critique of 5 WEBSITES - NUJ, RADIO, TELEVISION, NEWSPAPER AND ANY OTHER.


 
1.     http://www.ait.org/.ng
The website is owned by African Independent Television, AIT, being promoted by Daar Communications Group, Lagos .
The site is very attractive as regards to style and very colorful at that, gracing its website with beautiful models/screen – divas.
The site has quite some number of links that makes navigation easy for the viewer. Some of the links even connect the viewer to another new highlight in the same site.
The website is decorated with pictures, basically of certain screen divas and dudes in the movie industry as well as the music/entertainment industry.
The site overall is very attractive and graced with its gentle colors of normal and light blue.
 
2.     www.lagosnuj.com
The site relatively lacks pictures for the viewers to see.
The site contains quite enough information for its viewers to gain knowledge.
The site isn’t so attractive and lacks beauty in it.
There are relatively few links in the site which are quite slow to access and navigate.
It has a welcoming nature in that you hear the nation’s national anthem the moment the site opens, which is very creative.
 
3.     www.brila-fm.com
This happens to be the website for the popular sports radio station, Brila FM 88.9. The website is colorful with attractive features that help the viewer easy access to whatever he/she is looking for.
The website also has various links that makes it possible to navigate to wherever link one wish to see. It has pictures and as the saying goes ‘a picture reflects a thousand words’ The site makes use of good pictures and ensures that viewers have and opportunity to see pictures of top stars of the game for example soccer stars.
The site provides available presentation of news for viewers and gives them the opportunity to post their views and opinions on the latest top stories in the world of sports.
4.     www.zain.com
Zain website is one for the Zain Group Telecommunications, which was recently bought by Airtel. As regards the website for a corporate organization, the Zain website is in class of its own. It has a professional touch to it. The website has a lot of style, color and attractive features that would bring a viewer over and over again to the site. The website contains grate pictures of individuals. The pictures are classy and very sharp and can even be taken to be very real than pictures.
The website is a combination of black and purple which defines the Zain color and adds a little spice to its site with lovely graphical designs. Further more, the site is decorated with various links which makes movement around the site easy and enables faster
The website belongs to The Nation newspaper, published in Lagos , Nigeria , for the critical and information conscious readers. It is about the second fastest growing newspaper in Nigeria since its debut in 2006. The website is quite beautiful. Its green colour makes it a family – friendly tabloid.
 
The site is very attractive which compels visitor to visit it always. It makes use of a lot of style packages, viewers can access old files with ease allowing viewers to always want to return to it.  The pictures in the site are just catchy. It has side Aside the news icon to guide readers in searching for news of the day, scroll bar highlighting major news items and the illustrating pictures for quick understanding.
 
The site is blessed with various links that allows the viewer to navigate easily and check other links from the same website without any difficulty.
 
News presentation, which is not different from hardcopy, is just beautiful and detail with catchy headlines for the viewer adding a little spice to its news presentation and allows easy transition from one link to another for the viewer.

NIJ STUDENTS WEEK ENDS BLISSFULLY


The long awaited students week of the Nigerian Institute of Journalism came to an end last week Friday in the main auditorium of the institute.
The event which kicked off with a praise concert was the first ever students week held by the school and turned out to be a blissful one.
Although some students doubted the success of the students week saying that the organizing committee don’t have any event management experience, Ola Abraham Emmanuel, the chairman of the students week committee and an HND two student of the school commented on the students week saying that he was glad that the students week was successful and he thanked all those who supported him.
It was an event-filled week as the students had their rag day, cultural day, student-lecturer friendly match, a seminar with honorable Abike Dabiri Erewa and lots of fun games.
On the concluding day of the students week, the Mr. and Mrs. NIJ pageant took place in which Patrick Edem and Grace Onuoha took the crown.
They were highly celebrated by everyone including the provost, Dr. Mrs. Elizabeth Ikem, the lecturers and other contestants.
In their speeches, they both appreciated God and everybody who supported and made it possible for them to become Mr. amd Mrs. NIJ which was the first beauty pageant done in the school.
Awards were also given to students of great attitude like Jennifer who won the award for best behaved student, Ola Abraham Emmanuel who won the award for best student overall and Buniaminu Ayelabola won the award for best dressed male student.
The provost urged the awarded students to always represent the school positively anywhere they go.